Poor public image has cost oilpatch in Alberta billions

Claudia Cattaneo, Financial Post

Published: Wednesday, November 07, 2007

The general view of the oil sector — some of it showing up in its own opinion polls — is that it’s greedy, crooked, environmentally and socially irresponsible, unneeded and, technologically, a dinosaur.

Yet the industry can sincerely assert that it is generous, environmentally and socially responsible, honest, essential and smart.

Meanwhile, public perception is so low some are even getting away with calling it stupid. That’s how journalist William Marsden labels oil companies in his recently published book on the oilsands, Stupid to the Last Drop.

Read the article here: http://www.canada.com/nationalpost/financialpost/story.html?id=7d09d2d2-0787-40cf-a65c-7e60a2993b8a&k=94841